Scientific Journal of KubSAU

It is interesting for interdisciplinary understanding of game phenomena, how the concept of the game discourse can operate in different non-playing contexts. Researching of game concept allows tracing the figurative conceptualization knowledge of this universal phenomenon. The author uses a lot of examples to prove that game phenomenon represents itself in a language and has been reflected in the mind of people. It is shown, that lingvo-culturological concept of the game has more productive metaphorical rethinking. We single out the most important characteristics of game, explain some imaginations about gaming, explicate dominant sense of game freedom, its choice, imitation, dynamic and emotional stress, agonistic, risk, unpredictability and others attribute the symptoms. Represented contexts of usage also illustrate communicative and social components of gaming behavior. Dominant meanings, key ideas, that unite viewed image, actualize basic principles that are typical for the game phenomenon in common, and the specific characteristics of different types of games (sport, children, gambling, theater, computer, etc.)