Name
Aleshina Elena Aleksandrovna
Scholastic degree
•
Academic rank
associated professor
Honorary rank
—
Organization, job position
Saratov State Agrarian University
Web site url
—
Articles count: 1
Problems of corporate culture diagnostics in the food
enterprises located in the Saratov region have been
studied in the article, as well as theoretical and regulatory
framework. They are identified overarching aims
of corporate culture management. The purpose of the
article is a statement of the results of corporate culture
monitoring in 18 large and medium-sized enterprises.
In the process, a number of specific methods were
used: monographic, expertise, diagnostic level model
"Bulb", survey. The working hypothesis was in that
the management companies often regard a corporate
culture from a formal position, overseeing the administrative
procedures. At the same time deep "layers of
a bulb" remain unaffected. It leads to organizational
and psychological difficulties, disruption of business
communications, lower productivity, high employee
turnover and to escalation of costs for training newly
recruited employees. It has been revealed experimentally
that the employees have trouble picturing corporate
culture, seeing for its manifestation only regulations,
standards and symbols. The authors have developed
and have proposed criterion of estimation the
management methods and point scale to estimate social
impact of corporate culture diagnostics activities.
The necessity of rethinking the nature of this phenomenon
by headquarters in order to improve the efficiency
and sustainability of the large and mediumsized
enterprises is grounded