Name
Butko Elena Segreevna
Scholastic degree
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Academic rank
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Honorary rank
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Organization, job position
Kuban State Technological University
Web site url
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Articles count: 1
PR-journalism today has become an integral part of
modern life. We are faced with it not only in the
media. It enters into all spheres of human activity, and
has a serious impact on the public consciousness.
Indeed, today this genre in print media is multifaceted,
ubiquitous and diverse. In Russia he became not only a
part of the economy, but also a part of the mass
culture. Interest is due to the fact that the text is one of
the most complex in semiotic terms of information and
impact models. Thus, we can say that the absolute
involvement of each of us in its sphere of influence
can determine the place that genre occupies today,
including the field of humanitarian studies