Scientific Journal of KubSAU

Currently, there are two opposing tendencies in the world economy: globalization and regionalization, which are refracted in one of the tendencies of modern development, as participation of regions of different levels in international cooperation. In the conditions of slowing the registered rates of economic growth, decisions on investment activation are topical. It is important for Russian megaregions to develop their own investment incentive trajectory. The national economy of any country cannot develop effectively without involving it in foreign economic relations. Foreign economic activity is becoming an increasingly important factor in the development of the national economy and economic stabilization. The development of foreign economic activity plays a special role in modern conditions, when the process of integration of the economy into the world economy is taking place. Small and medium business is one of the most important sectors of the economy of the Rostov region, the dynamic development of which has a positive impact on reducing social tensions in the society (including by creating new jobs), increasing the investment attractiveness of the region, and also contributing to the positive economic growth rates of Don. At the same time, in the current economic conditions, small and medium-sized businesses need to strengthen state support to overcome certain emerging negative trends, unlike a large business with an adequate margin of safety. Priority spheres of investment activity in the south of Russia are: the Russian foreign trade specialization (foreign trade transit), improving the dynamics of the sectoral structure of the economy with import substitution (livestock), improving the quality of business environment management and investment, marketing investment potential in southern Russia (foreign and domestic investors)