Name
Agarkov Egor Yurievich
Scholastic degree
—
Academic rank
—
Honorary rank
—
Organization, job position
Kuban State Agrarian University
Web site url
—
—
Articles count: 2
The main indicators of the state of the dairy industry
of the Krasnodar region are given. The results of the
marketing research of consumers of the dairy
products market of the Krasnodar region are
considered. The article reveals reasons for dairy
products appeal, reasons for rejection of dairy
products, distribution channel structure, consumer
preferences for types of dairy products, the
frequency of purchase, the level of consumer
satisfaction by dairy products range, consumer
preferences for manufacturers of dairy products,
consumer opinion about the price and quality of
dairy products, characteristics of consumers portrait
by sex, age, education, occupation, place of
residence. The necessity of diversification of
activities of agricultural producers, which is a
process of allocating funds to be invested between
different objects of investment that are not directly
linked is substantiated. The possibility of processing
of milk by agricultural producers of the Krasnodar
region to meet the basic needs of the population and
guests of the Krasnodar region and the further
formation and development of the market of dairy
products in the region is pointed out. The investment
project for construction of a dairy plant is presented
and the prospect of its implementation and
compliance with consumer preferences is considered.
Negative trends in the dairy market are noted. The
prospects of development of the dairy products
market of the Krasnodar region are indicated
Volumes of funds on the activities of the program Development of the poultry in the Krasnodar Territory are presented for 2011-2013 and the years of its implementation; the evaluation criteria to achieve the targeted poultry industry program in the Krasnodar region. The results of production capacities in the livestock in the reporting period are considered. Investment projects in the sector of the Krasnodar Territory Poultry are analyzed and their prospects for the implementation and compliance with consumer preferences are assessed. State program of the Krasnodar Territory Development of agriculture and regulation of markets for agricultural products, raw materials and food (term implementation of the program 2016-2021) is described in the section on livestock subsector funding. The main issues of the agrarian and industrial complex development in the Krasnodar Region are considered. Target indicators for state program Development of agriculture and regulation of markets for agricultural products, raw materials and food are given. The need for state support of poultry subjects of agribusiness industry of the Krasnodar Territory activity in modern conditions to meet the basic needs of the population and guests of the Krasnodar Territory and the further formation and development of the market of poultry products in the region and pointed out