Scientific Journal of KubSAU

Polythematic online scientific journal
of Kuban State Agrarian University
ISSN 1990-4665
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Name

Bondarenko Tatiana Ivanovna

Scholastic degree


Academic rank

associated professor

Honorary rank

—

Organization, job position

Kuban State Technological University
   

Web site url

—

Email

—


Articles count: 2

126 kb

NSTITUTIONAL CLIMATE FOR SMALL BUSINESS SECTOR IN RUSSIA

abstract 1011407089 issue 101 pp. 1357 – 1366 30.09.2014 ru 1249
The article is devoted to the analysis of the institutional climate in Russia as a major factor conducive to sustained reproduction of small businesses in this country. Up-to-date review of the key elements of the small business sector institutional climate developed as a result of businesses adaptation to the real-life institutional framework in Russi
175 kb

THE INTERNET AS THE EFFECTIVE FEEDBACK CHANNEL WITH THE CLIENT IN THE AGRO-INDUSTRIAL SECTOR OF ECONOMY

abstract 1261702043 issue 126 pp. 609 – 619 28.02.2017 ru 362
The article deals with trends of development of the banking sector in agro-industrial sector of economy. It is confirmed that the Internet is a source of information not only about the client, but also information about bank, about problem points of its growth. It is important that the bank was able to hear the client, to change and to be responsible for the mistakes. Important elements of feedback are considered. The analysis of distribution of appeals on channels of receipt is carried out. Important principles of work with client on the Internet are determined: openness and simplicity in work with client; speed of reaction to publications; lack of tough speech scripts; universality of specialists; individual approach; innovation; management of flows of feedbacks; promotion. The discount is provided for a feedback of any tonality, it is gratitude to the customer for the time which he doesn't regret for writing of feedback about the company. The department of client service will be able to react to complaints of any tonality and to work with client appeals of arriving from any sources such as phone calls in call center, written complaints, and responses from the website of the company because client feedback through Internet resources as a source of customer information and work of bank is important
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