Scientific Journal of KubSAU

Polythematic online scientific journal
of Kuban State Agrarian University
ISSN 1990-4665
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Name

Tretyakov Rudolf Mihailovich

Scholastic degree


Academic rank

professor

Honorary rank

Organization, job position

Kuban State Agrarian University
   

Web site url

Email


Articles count: 3

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289 kb

ECONOMIC ESSENCE AND MANAGEMENT IDENTITY OF RESTRUCTURING

abstract 0851301016 issue 85 pp. 194 – 203 28.01.2013 ru 1911
The economic essence of the concept of “restructuring of industrial complexes in the region” is specified, endogenous and exogenous incentive motives of restructuring are revealed, the conceptual interpretation of restructuring of industrial complexes in the region and its management identity is offered, the concepts of “restructuring cycle” and “restructuring loop” are formulated
131 kb

INNOVATIVE TOOLS OF BUSINESS MANAGEMENT BASED ON PRINCIPLES OF MARKETING

abstract 0791205058 issue 79 pp. 774 – 784 31.05.2012 ru 1822
With increase in mobility of an environment that is characteristic for modern economic conditions, the stable and rigid control system becomes insufficiently effective. The aspects of development of the organizational and economic mechanism of business management based on management-marketing principles are considered. Definitions of concepts of “marketing management”, “mechanism of marketing management” are given
162 kb

METHODICAL APPROACH TO THE DEVELOPMENT OF THE ESTIMATED ENTERPRISE’S COMPETITIVENESS IN ITS MARKETING ORIENTATION

abstract 0811207073 issue 81 pp. 967 – 982 30.09.2012 ru 1905
The economic essence of the submissions of “market-ing orientation” and “enterprise’s competitiveness” is specified, classification of the basic approaches to an estimation of the enterprise’s competitiveness are given; in the article we are considered the factors to define on the competitiveness of the enterprises, the conception of the methodical approach to an estima-tion of the competitiveness of the enterprise
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