Scientific Journal of KubSAU

Polythematic online scientific journal
of Kuban State Agrarian University
ISSN 1990-4665
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Name

Serbinovskiy Boris Yuryevich

Scholastic degree


Academic rank

professor

Honorary rank

Organization, job position

South Federal University
   

Web site url

Email

serbinovskiy@mail.ru


Articles count: 27

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164 kb

DEVELOPMENT OF MARKETING OF SUPERIOR EDUCATIONAL INSTITUTION, BUILDING OF IMAGE SYSTEM OF UNIVERSITY (PART 2)

abstract 0601006020 issue 60 pp. 240 – 250 29.06.2010 ru 2513
There are the results of researching, treatments and forming of image system of university; there are described the role and the place of image service in marketing structure and management of superior educational institution and mechanism of image management of university
142 kb

CONCEPTUAL PROVISIONS OF MAKING A NEW SYSTEM TRANSPORT AND ROAD COMPLEX MODEL

abstract 0551001014 issue 55 pp. 174 – 187 31.01.2010 ru 2718
The results of existing system models of Transport and Road Complex (TRC) are given and the necessity to overcome their incompleteness is substantiated making use of elements reflecting their social and economic origin as well as the influence of developing infrastructure of TRC, with many services provided and consumed in public and private sectors of economy. The article can be useful for economists and technical specialists tackling the problems of TRC development, its management, administration and road traffic safety
230 kb

ABOUT CONTENT OF SUCH DEFINITIONS AS INNOVATIVE ECONOMY, NEW ECONOMY AND KNOWLEDGE ECONOMY

abstract 0611007011 issue 61 pp. 117 – 133 24.09.2010 ru 2722
The comparative analysis of the definitions the innovative economy, the new economy and the knowledge economy is given. The article might be useful for economists and other specialists, who are interested in questions of building the new types of economies, economic modelling and development of management
253 kb

STRATEGY OF INTELLECTUAL LEADERSHIP OF SUPERIOR EDUCATIONAL INSTITUTION AND ITS APPROBATION AT INGUSH STATE UNIVERSITY

abstract 0571003007 issue 57 pp. 96 – 122 30.03.2010 ru 2769
The results of projecting and realization of strategy of intellectual leadership at Ingush State University are given
320 kb

CLARIFICATION OF THE CONCEPT OF “MARKETING ORGANIZATION” IN THE CONTEXT OF ADAPTIVE, FLEXIBLE PRO-DUCTION

abstract 0571003006 issue 57 pp. 52 – 95 30.03.2010 ru 2876
The results of the analysis of the conceptual framework of marketing and its impact on the flexibility of an enterprise are given. The article may be useful for marketers, economists, managers and other specialists which are engaged in resolving of problems of marketing and are engaged in the building of a flexible production
174 kb

EFFICIENCY OF COMPANY AND LABOR PRODUCTIVITY: MANAGEMENT AND CON-TROLLING

abstract 0671103009 issue 67 pp. 116 – 134 30.03.2011 ru 3070
The approach to subsystem projecting of management and controlling of efficiency of enterprise and labor productivity, the mechanisms of managing and controlling tools realized under conditions of forming innovative economics is described. The article may be useful for economists, managers, specialists who are interested in management and controlling
.