Scientific Journal of KubSAU

The principles and the methods of strategic planning were shown in the article. We have investigated the tools of strategic analysis, strategy development and enterprise strategic plan. In the implementation of the strategic planning process – the strategic development of the company – we use the analysis of internal and external environment: PEST–analysis, five forces model of Michael Porter, administrative examination, analysis of the “value chain” by M. Porter and system management analysis of Mc Kinsey CVP–analysis (Cost – Volume – Profit), SWOT–analysis. On the basis of the analysis of the company’s internal and external environment, as well as the SWOT–analysis, we have proposed a business strategy. Among all the methods of portfolio analysis in strategic planning, the authors identify three of the most famous ones: the method of the Boston Consulting Group (BCG); model of McKinsey; Model of ADL / LC (a concept of life cycle). We have also substantiated a comprehensive strategic plan, as well as its system implementation and management, because the previously developed strategy was a generalized idea of the direction of the organization. The research made by the authors was based on the use of the following groups of methods: target program; economic-mathematical methods (simulation of queuing systems, theory of production functions, dynamic modeling) and methods of network planning

The article analyses theoretical aspects of the compe-titiveness of products, competitive structures in the typology of markets. The approaches to the manage-ment of competitiveness and competitive advantages are analyzed. The methods of evaluation of the com-petitiveness of products and enterprise structures in general are proposed

In the article, we have proved the control mechanism to implement the strategic plan for the development of retail trade. Designed to study the methodological approach to the rational allocation of effort managers, it can reduce the degree of conflict between them, and thus more effectively use their personal intellectual resources

The financial security of a commercial bank is a set of stages of financial security for a single commercial bank at a certain period. The financial security is interrelated and therefore establishes a system of indicators of threats to financial security banks. These indicators in the financial security of commercial banks have to meet the requirements of the system, which means they should reflect the main areas of activity of commercial banks and be related to their processes of development. The system of indicators reflects the main areas of occurrence of internal and external threats to the financial security of commercial banks. The system of indicators from external threats contains indicators on federal and regional levels; the system of indicators of internal threats developed for the structural elements of credit and financial security, and reflects all aspects of the activities of commercial banks. The indicator system provides the threshold values of each indicator for the internal and external threats separately; they give marks in the calculation of the financial security of commercial banks. The threshold values reflect the dynamics of the activities and development of commercial banks and therefore change over time. In this regard, the development and improvement of the activities of commercial banks, thresholds of indicators should be reviewed. The system of indicators allows having a comprehensive evaluation of the financial security of commercial banks from external and internal threats

In the article we have considered and justified: the priority guidelines of dairy breeding development in an agrarian company based on technological processes modernization in branch, the work discipline raise and the merchandising improvement

The authors have investigated the consequences of WTO membership for the livestock industries in Rus-sia. The analysis of the implementation of national projects and programs for dairy cattle in the Krasnodar region has been accomplished. The measures to stimulate the development of animal husbandry at the federal, regional and micro level have been proposed

In the article, the feasibility of wholesale food market in the region is stated, and the principles of its operation are presented. The calculation of a possible turnover in the wholesale market of the Republic of Adygea, and the scheme of its location in the city of Maikop are shown

The article analyzes the retail organizations of the Krasnodar region and investigates the methods of strategic planning. The basic challenges to systematic application of strategic planning in retail trade enterprises of the Krasnodar region have been reviewed

In the article, the approach to the organization of quality management in an agricultural feed company, as well as areas for improvement of substantiated incentive in feed production is presented

The article examines the historical experience of reform and regulation of agriculture in Russia (pre-socialist and socialist periods of development of the state)