Name
Miroshnichenko Marina Aleksandrovna
Scholastic degree
—
Academic rank
—
Honorary rank
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Organization, job position
Kuban State University
Web site url
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Articles count: 24
The article analyzes trends of the modern information
technologies and approaches to engineering.
Information technologies are effective in all areas and
fields of activity; they provide steady growth rates,
increasing competitiveness of the organizations
The article deals with trends of development of the
banking sector in agro-industrial sector of economy.
It is confirmed that the Internet is a source of
information not only about the client, but also
information about bank, about problem points of its
growth. It is important that the bank was able to hear
the client, to change and to be responsible for the
mistakes. Important elements of feedback are
considered. The analysis of distribution of appeals on
channels of receipt is carried out. Important
principles of work with client on the Internet are
determined: openness and simplicity in work with
client; speed of reaction to publications; lack of tough
speech scripts; universality of specialists; individual
approach; innovation; management of flows of
feedbacks; promotion. The discount is provided for a
feedback of any tonality, it is gratitude to the
customer for the time which he doesn't regret for
writing of feedback about the company.
The department of client service will be able to react
to complaints of any tonality and to work with client
appeals of arriving from any sources such as phone
calls in call center, written complaints, and responses
from the website of the company because client
feedback through Internet resources as a source of
customer information and work of bank is important
In the article we present a concept of the introduction of
information and communication technologies into the system of public administration on the territory of the Krasnodar region. The concept is one of the major factors providing the most optimum performance and realization of the priority tasks aimed at the development of interdepartmental interaction on the basis of electronic document flow on the territory of the Krasnodar region
The article defines the main principles of formation
of the digital economy of Russia, giving
opportunities for the Russian market, allowing more
flexibly and effectively integrate with global markets.
We have given the expected effects of the formation
of the digital economy. We have presented
tendencies of global information integration, enable
us to significantly expand the Russian it market and
the market of financial technologies. The influence of
the ecosystem of the digital economy for the
modernization of the banking sector. Today one of
the major players in financial markets of the Russian
Federation of Sberbank of Russia shows the largest
percentage of innovation. Thanks to the use of
artificial intelligence in making decisions during the
first half of 2017 Sberbank of Russia earned 371
million, higher than last year by 38%. In the future
Sberbank plans to fully move into the digital space
and create a new banking platform. The study
highlighted opportunities offered by the ecosystem of
the digital economy: the globalization of the world
economic space; the blurring of the boundaries
between the economies of developed countries; a
significant proportion of global investment in
research projects and technology start-UPS dedicated
to artificial intelligence, robotics, big data
technology; a high percentage of use of new
information technologies and cloud computing in the
economy. And also, the possibility of using
digitalization for the whole new level of human
development
The article is devoted to the problem of "How to grow in crisis conditions". In the article it is reasoned that without innovative development of economy progressive functioning of the companies is impossible, the country won't be able to compete with other states on the international commodity market and services. On the basis of controlling of innovation there are conditions created for long-term prospects of the company and expectations of all the stakeholders. Public crisis is generated by conditions and contradictions inherent in it. Their understanding and judgment, creative permission are the key prerequisite of transformation of the companies seeking the way "to fit" into new reality
The article is devoted to the modern instrument of
increase of overall performance of the enterprise – to
benchmarking. Benchmarking is the process of
comparison of the activity with leaders in the market
which allows to understand the place among
competitors, to study and apply the best practical
recommendations of other companies, to improve
operational performance of own enterprise and to
keep competitiveness
In the article we have shown a process of the improvement of quality of the provided state and municipal services, a way of increasing availability of the state and municipal services to citizens by realization of an exterritoriality principle, that is rendering services to applicants irrespective of a place of their registration or the location of real estate objects
The main factors of success of the modern
organization, which are defined in this article -
information, knowledge, competent personnel. The
signs of classification of information streams in the
organization are selected. It is proved that
information which is available in turnover of the
organization is important for effective activity of the
organization, realization of its purposes and tasks.
Administrative process is impossible without reliable
and objective information, as information is a basis of
the solution of all administrative tasks. Requirements
to administrative information are defined. The main
interrelations of use of knowledge in the organization
on the foundation of basic competences are
established. Work with innovations in a personnel
management system is described. The role of
personnel in creation of the competitive organization
is investigated. Innovative platforms are determined
by an effective way of increase in activity of
personnel. The innovative control system of
personnel from the point of view of introduction of
innovations in activity of personnel is a main purpose
of such system. The innovative system promotes
providing the organizations by personnel, which
constantly generate the ideas for the benefit of firm,
effective use of their intellectual capital, professional
and social development of personnel for the benefit
of workers, the organizations and societies. The
effective combination of useful information,
innovative knowledge and competent, innovative
personnel in the organization will allow it to raise the
level in the market, to increase the competitiveness
and to increase the income
This article is devoted to protection of innovative
processes against threat of emergence of risks.
Innovative processes need to be realized in the
conditions of high confidentiality, safety of industrial
samples, new technology, and documentation.
Conditions of risks of various physical nature,
reliability of work of the scientific and production
stuff are defined
In this article the management system of the organization on the basis of the organization focused on strategy concept is considered, and the model of realization of the given concept is offered