Scientific Journal of KubSAU

Polythematic online scientific journal
of Kuban State Agrarian University
ISSN 1990-4665
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Name

Miroshnichenko Marina Aleksandrovna

Scholastic degree

—

Academic rank

—

Honorary rank

—

Organization, job position

Kuban State University
   

Web site url

—

Email

marina_kgu@mail.ru


Articles count: 24

128 kb

PROTECTION OF INNOVATIVE PROCESSES AGAINST THREAT OF EMERGENCE OF RISKS

abstract 1131509122 issue 113 pp. 1730 – 1739 30.11.2015 ru 739
This article is devoted to protection of innovative processes against threat of emergence of risks. Innovative processes need to be realized in the conditions of high confidentiality, safety of industrial samples, new technology, and documentation. Conditions of risks of various physical nature, reliability of work of the scientific and production stuff are defined
136 kb

TRENDS OF MODERN INFORMATION TECHNOLOGIES AND APPROACHES TO ENGINEERING

abstract 1141510084 issue 114 pp. 1109 – 1118 30.12.2015 ru 744
The article analyzes trends of the modern information technologies and approaches to engineering. Information technologies are effective in all areas and fields of activity; they provide steady growth rates, increasing competitiveness of the organizations
135 kb

INFORMATION TECHNOLOGIES AS MEANS OF INFORMATION PROCESSING AND AUTOMATION OF BUSINESS PROCESSES IN LARGE CORPORATIONS

abstract 1191605018 issue 119 pp. 264 – 273 31.05.2016 ru 389
This article is devoted to problems of interaction of divisions of large corporation, features of automation of business processes. The example of the developed algorithm of loading of the document is given. The article shows the operation of introduction of software of automation in processing of documents of business process. The developed software carries out four main processes: verification of data; correction in the file of technical mistakes; loading of the file in a portal and the notification of responsible experts department of marketing communications. This software solution supports function of unloading of the reports reflecting all perfect actions of employees with the document. This allows head managers to possess always actual information, and understand at what stage of start of the advertizing company the document is. Automation of business processes will provide high-quality performance of process at an optimum level
134 kb

INTELLECTUAL PROPERTY IN INNOVATIVE ACTIVITY OF CORPORATIONS

abstract 1191605085 issue 119 pp. 1237 – 1247 31.05.2016 ru 302
The article is devoted to the problems of using nonmaterial, intellectual resources including knowledge and experience of application of intellectual products, innovative capacities of the countries. It is proved that intellectual property is a powerful financial instrument. Forms of protection of scientific and technical achievements are analyzed. The main approaches to activization of protection of intellectual property in innovative activity are considered. This provides minimization of risks in the knowledge-intensive technological productions containing a trade secret
237 kb

ANALYSIS OF EXTERNAL ENVIRONMENT, FACTORS OF FORMING OF COMPETITIVENESS AND STRATEGIC DEVELOPMENT OF A COMMERCIAL BANK

abstract 1201606106 issue 120 pp. 1606 – 1616 30.06.2016 ru 408
The article is devoted to carrying out problems to commercial banks of the analysis of external environment of the functioning. Results of this analysis must be taken into account in case of determination of a circle of concerned parties, their requirements and expectations in a scope of the quality management system. Also, when forming a network of the processes providing goal achievement of the organization when forming competitiveness and strategic development. In the article the purposes of commercial bank are analyzed, the influencing factors and conditions of interaction of bank with concerned parties are determined. The assessment of a provision of commercial bank in external environment is given and scopes of quality management system are established
225 kb

ANALYSIS OF EFFICIENCY OF AUTOMATION OF LEGISLATIVE ACTIVITY OF ZSK

abstract 1231609055 issue 123 pp. 815 – 826 30.11.2016 ru 535
The article deals with problems in the field of automation of legislative activity of ZSK and contains offers on their decision. Public authorities and local governments are faced by tasks of creation of conditions for improvement of quality of the state and municipal services, cost reductions on content of the state machine and increase of efficiency of its activities with use of modern information technologies. Implementation of the automated execution of processes, electronic templates of documents, electronic drafts of the agenda — all this can give the chance to move to qualitatively new level of overall performance
182 kb

IMPLEMENTATION OF SYSTEM OF CONTROLLING IN ROSTELECOM - THE SUCCESS FACTOR OF THE ORGANIZATION

abstract 1231609074 issue 123 pp. 1066 – 1076 30.11.2016 ru 534
The article deals with tendencies of development of the Russian market of telecommunication services. Measure calculation of the monopoly power of the organization and concentration in the industry market is carried out. The factors of influence on creation of system of controlling in Rostelecom allowing to provide conditions for long-term prospects of the organization and expectations of all concerned parties are determined. Implementation of system of controlling in the organization is offered
175 kb

THE INTERNET AS THE EFFECTIVE FEEDBACK CHANNEL WITH THE CLIENT IN THE AGRO-INDUSTRIAL SECTOR OF ECONOMY

abstract 1261702043 issue 126 pp. 609 – 619 28.02.2017 ru 367
The article deals with trends of development of the banking sector in agro-industrial sector of economy. It is confirmed that the Internet is a source of information not only about the client, but also information about bank, about problem points of its growth. It is important that the bank was able to hear the client, to change and to be responsible for the mistakes. Important elements of feedback are considered. The analysis of distribution of appeals on channels of receipt is carried out. Important principles of work with client on the Internet are determined: openness and simplicity in work with client; speed of reaction to publications; lack of tough speech scripts; universality of specialists; individual approach; innovation; management of flows of feedbacks; promotion. The discount is provided for a feedback of any tonality, it is gratitude to the customer for the time which he doesn't regret for writing of feedback about the company. The department of client service will be able to react to complaints of any tonality and to work with client appeals of arriving from any sources such as phone calls in call center, written complaints, and responses from the website of the company because client feedback through Internet resources as a source of customer information and work of bank is important
449 kb

CREATION OF THE CONCEPT OF THE BANK OF THE FUTURE AND WAYS OF OVERCOMING RISKS IN THE BANK, SUPPORT OF FINANCIAL STABILITY OF THE ENTITIES OF AGRARIAN AND INDUSTRIAL COMPLEX

abstract 1271703016 issue 127 pp. 270 – 280 31.03.2017 ru 394
The concept of the bank of the future is offered in this article and ways of overcoming risks in bank are considered. Criteria for evaluation of activity of bank of the future are marked out. The conceptual model of the bank of the future is directed to a prediction of client's wish and the timely offer to him necessary configured for him services, which will promote increase of client’s loyalty. Risk card is created for the bank of the future; it contains groups of management tools by credit risks and groups of management tools by credit risks for the loan portfolio. It's a fact that for overcoming risks in bank it is required to construct effective system risk – management, which contains the independent element - control over accomplishment of planned activities, the analysis and assessment of results of the chosen risk decision. Management of business reputation through risk control become one of the important element of functioning of bank, being not only a basis of increase in reputation in the opinion of partners, contractors and clients, but also a basis of improvement of financial and economic indicators. It is necessary for efficiency of functioning of banks in Russia: financing of the innovative information technologies, which are applied in banks; employment of qualified personnel and corresponding equipment; application of the latest scientific advances, which are included in process of creating of banking technologies; interest of personnel in a result of the work
174 kb

CLOUD COMPUTING IN AGRO-INDUSTRIAL SECTOR OF ECONOMY: TENDENCIES OF DEVELOPMENT AND ADVANTAGES OF IMPLEMENTATION

abstract 1281704027 issue 128 pp. 375 – 385 28.04.2017 ru 387
Tendencies of development of a cloud computing in business are considered in the article, percentage indicators of development of cloud computing are presented. Advantages of introduction of cloud computing in a business area are listed. It's a fact that cloud computing has theoretically unlimited scale of existence of data, simplicity of operation and financial availability of cloud services, reduction of IT costs. For heads of the companies it is the prospect of reduction of paper document flow and a possibility of distant work with data arrays. The statistics of volume of the Russian market of cloud services is present. The forecast of development of the world market of a cloud computing is made. Advantages of implementation of cloud computing in the sphere of business are listed; the main of them: decrease of costs of IT departments, the expensive equipment and the software. Any agrarian and industrial company will be able significantly to reduce not only financial expenses, but also it will be able competently to redistribute human resources for more effective work thanks to a cloud computing. Realization of a cloud program service in 1C is especially demanded in the Russian market in the sphere of business of agrarian and industrial complex because of the financial profitability and acceptable technical characteristics. Cloud services significantly help business functioning, simplifying work with documentation and communication with the external environment. Examples of application of a cloud computing on medium and small business are presented in the article
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