Scientific Journal of KubSAU

Polythematic online scientific journal
of Kuban State Agrarian University
ISSN 1990-4665
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145 kb

OFFICIAL WEBSITE AS A TOOL OF COMPANY PROMOTION

abstract 1301706069 issue 130 pp. 946 – 957 30.06.2017 ru 486
In a highly competitive environment, companies strive to apply new information technologies in their communication activities using the Internet. One of these technologies is the official website of the company, and nowadays the landing pages are gaining popularity and importance. The authors describe a number of principles, which are used by modern developers of multi-page and one-page sites. In addition, the article classifies the directions of the official website of the company. The authors have proved the advantages of landing pages against conventional web resources
165 kb

MODERN STATUS AND TRENDS OF DEVELOPMENT OF GRAIN PRODUCTION IN THE REPUBLIC OF SAKHA (YAKUTIA)

abstract 1331709007 issue 133 pp. 64 – 71 30.11.2017 ru 486
The article considers the current state of production of grain crops in the Republic of Sakha (Yakutia). The analysis of gross collection, structural shifts, sowing area and yield of grain crops over the past five years is being carried out. Also, the application of mineral and organic fertilizers to crops of cereals is being investigated, since their application is of great importance for obtaining high and stable harvests of grain crops. Based on the results of the analysis, conclusions were drawn and ways of development of grain production in the republic were outlined
344 kb

EUROPEAN UNION PRIORITIES FOR RURAL DEVELOPMENT UNTIL 2020

abstract 1331709041 issue 133 pp. 517 – 533 30.11.2017 ru 486
Theme of the study is to explore priorities and mechanisms of state support of development of rural territories in the EU. The goal is to consider the priorities of the European countries in the management of development of rural territories. To achieve this goal have been resolved following tasks: we have studied the European concept of rural development, analysed by the European institutional framework to support the development of rural areas, considered priorities and mechanisms of financing of programs of development of rural territories. The study used economic and statistical methods and a systematic approach. The study is based on the study of legislative acts of the European Union, author’s calculations.It is determined that the management of development of rural territories in the EU is implemented in accordance with territorial-ness of the approach. It is revealed that the development of rural areas became the second of the General directions in the common agricultural policy of the EU. It is shown that a program of development of rural areas OS-based on six priorities established by the EU regulation, and is funded by Xia from the European agricultural Fund for rural development (EAFRD), with mandatory co-financing from national or regional budgets. Basic provisions, conclusions and recommendations can be used by the authorities of the Russian Federation for the formation of an effective system of sustainable development of rural areas. The author concludes that the European model of rural development is comprehensive and the rural territory is considered as a unified socio-economic and natural complex, and accordingly measures for the development of rural territories have a wide range of areas, from preserving and enhancing ecosystems agriculture and forestry to create jobs in rural areas
227 kb

INSTITUTIONAL INFRASTRUCTURE: ESSENCE AND CONTENT

abstract 1071503027 issue 107 pp. 384 – 399 31.03.2015 ru 485
The article discusses the concept of "institutional infrastructure" and clarifies its essential content in relation to market cars. In terms of the industry market the main purpose of the institutional infrastructure is achieving the maximum economic benefit within limited resources. The main tasks that need to be solved in order to achieve this goal were formulated. We have developed and proved structurally-logical chart of the elements of the institutional infrastructure. The content of the institutional infrastructure of the car are presented and justified. The analysis condition of the car market’s institutional infrastructure showed the problems associated with the state of institutions which have an impact on the functioning of the car market. Measures to stimulate the car market does not cover entire sector as a whole, and imported institutions do not give the expected effect because of inconsistency formal and informal elements of the institutional infrastructure. Presented assessment of the institutional infrastructure of the car market confirms the dependence of the state of the industry market cars from institutional infrastructure. Only reforming the institutions at all levels of the industry, from production to car sales can have a positive effect on the industry. Changes in the institutional infrastructure should be focused on improving the competitiveness, stability and independence from external factors
250 kb

TO THE QUESTION OF FINDING THE OPTIMAL POWER LOSS ELECTRIC POWER NETWORKS BASED UPON SOLUTIONS OF TRANSPORT PROBLEMS BY THE POTENTIAL METHOD

abstract 1201606059 issue 120 pp. 870 – 887 30.06.2016 ru 485
The work is scientific and practical in nature, same as the discussed process of optimization of power losses in power networks based on the use of the transportation problem, namely the rules of the minimum element of the transport matrix, which is a valid solution. The mechanism of the improvement of the obtained feasible solutions to the tasks focuses on using the potential method, assigning each row and column of the matrix their corresponding potential. Using a basic variable and manipulating the elements of the transport matrix according to a specific algorithm, we implement the construction of a new support plan. Based on the plan and its acyclic, we build two cycles and determine the values of the estimates between direct and indirect transportation costs per unit of output. The resulting algorithm makes it easy to program all computational operations and quickly obtain the result of the optimization of power losses in the design of the electricity network, thereby reducing the economic and technological costs. As a result of joint use of transportation problems and potential method, we could find the optimal solution based on improved solutions more efficiently, and a scheme of optimal electric network. As consumers, in practice, there may be urban and agricultural, industrial enterprises, regional and district subordination, including industrial, agricultural and individual customers
200 kb

IMPLEMENTATION OF NEW ACCOUNTING TOOLS AS A WAY OF SOLVING ACTUAL PROBLEMS IN THE ECONOMIC LIFE OF SOCIETY

abstract 1261702038 issue 126 pp. 533 – 553 28.02.2017 ru 485
The study of the nature of many problems has to be the place in the economy of our country has revealed a lot of reasons and circumstances that trigger and aggravate them. Here you should pay attention to numerous gaps in the legislation, rooting the practice of finding and using such spaces, the lack of proper accounting and control over economic activity. Provided freedom of enterprise often rests on the inability of a large mass of participants of economic relations to solve everyday economic issues, to ensure a proper record of their activities, to present objectively the results of their work, to eliminate the appearance of contradictions. In the article the authors point to the need to change the mentality of business executives and companies in the direction of the inviolable observance of legally established and rules of business turnover. However, this requires a considerable amount of time and effort in following the course that is problematic. The authors point out that the solution of the problem may be the proposed accounting system based on an automated module with the established algorithms and patterns of economic behavior of business executives, which will rule out the withholding of economic ties, a reflection of unreal operations
151 kb

DYNAMICS OF MACRO AND MICRO ELEMENTS UNDER WINTER WHEAT AS A RESULT OF REMINERALIZATION OF LEACHED BLACK SOIL

abstract 1281704007 issue 128 pp. 135 – 145 28.04.2017 ru 485
Remineralization of leached chernozem was carried out by applying such rocks as loess-like loam, shell limestone, apatite phosphogypsum. We have revealed that the introduction of species didn’t change substantially the content of boron during the growing season. We have also displayed the seasonal dynamics of macro variants of the experiment and the increase in the content of food items in the phase of active growth of winter wheat. Seasonal dynamics of trace elements is expressed, but can not be expressed with certain regularity
127 kb

INTEGRATED REPORTING IS A MODERN REPORTING FOR BUSINESS

abstract 1301706079 issue 130 pp. 1066 – 1076 30.06.2017 ru 485
The article deals with theoretical aspects of integrated reporting, which represents a new level of corporate reporting. We have defined the conceptual framework of integrated reporting: objectives, tasks, conditions for successful implementation and showed the fundamental differences between traditional and integrated reporting. We have defined the basic principles of integrated reporting and presented the statistical data on the preparation and publication of the domestic companies of integrated reporting. It is concluded that the overall picture of the status of public reporting in Russia is rather negative. We have dfined the main directions of activities in the area of integrated reporting, which will contribute to the speedy transition to preparation of integrated reporting in order to obtain competitive advantage
351 kb

NEW ADVENTIVE WEED PLANT AMMANNIA COCCINEA Rottb. IN THE RICE FIELDS OF THE KRASNODAR REGION

abstract 1311707130 issue 131 pp. 1587 – 1601 29.09.2017 ru 485
Rice fields all over the world are one of the places of invasion of adventive weed species. They can reduce the yield of the rice crop by 20-30%. The phytomonitoring studies in the rice systems of the Krasnodar region in 2017 have discovered a new species of Ammannia coccinea Rottb. (Lythraceae) among the weed vegetation of the grain crops. The article gives a botanical description of the species; its biological and ecological features and ways of its distribution are discussed. Ammannia coccinea is an annual plant, light-loving and hygrophilous. The country of origin is North America. This is one of the most malicious weeds in California and the United States in general. In Asian and European countries, the plant is brought with rice seeds. Currently, in many rice-growing regions of the world, the species A. coccinea tends to spread and increase the severity of infestation. The species was registered in the Krasnodar region in the rice fields of the Abinskiy, Kalininskiy, Krasnoarmeiskiy and Slavyanskiy regions. The number of plants of A. coccinea does not exceed one plant per 10 m2, with the exception of three locations of invasion, where the density is up to 5-7 pcs/m2 and the plants occupy an area about 0.5 hectares. Considering the fact that in rich soils the height of the plant reaches 1 m, with the ramification of the stem, the plants go to the first tier. They successfully compete with rice plants, suppressing their growth and development. This can adversely affect crop yield. The article discusses the reasons for the appearance of A. coccinea in the rice fields of the Krasnodar region
151 kb

THE PLACE OF THE STATE ECONOMIC POLICY IN THE MODERN TRANSFORMATION OF NATIONAL ECONOMIC SYSTEMS

abstract 1311707067 issue 131 pp. 793 – 806 29.09.2017 ru 485
In the article, we consider the problem of inclusion of different countries in the world economic system based on the formation of national-oriented strategies of social and economical development, taking into account positive international experience and relying on his own achievements were the focus of attention of participants of the III International scientific-practical conference "National economy in conditions of global and local transformations", held in Armenia and Georgia, 1-8.05, 2017
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