The results of theoretical analysis and application development of the marketing concept that underlies the market policy of the university, determining the direction and content of the education services, creating opportunities and conditions for self-learners and graduates are given.
Special attention is paid to the marketing of education services and self-employment of graduates, focused on high technology and scientific capacity production, as potential innovators of Russian economy modernization, which is to acquire the features of new economy and knowledge economy.
The article can be useful for economists and technical specialists dealing with the problem of increasing the efficiency of educational institutions, employment of graduates and development of self-employment
Necessity of marketing information providing for agricultural organizations is shown in the article. The problem is considered on a difficult situation in the grain market
The article presents the results of analysis of assumptions, reasons and sources of selection and formation of marketing knowledge as the field of marketing with a specific object and subject of research. It is shown, that the theoretical and methodological basis of marketing requires a complement to the development of innovative marketing methods, models, instruments and mechanisms, allowing to solve the problems and tasks of formation and development of the economy and the knowledge society
Nowadays, the market is in the process of constant change, when marketing techniques improve. Success in this market is available only to those organizations that take appropriate marketing decisions. Professionalism and understanding of the marketing prospects for sustainable development organizations provide an economic entity
This article analyses the development of marketing trends of retail organizations in Russia. It discusses the role of retailers in satisfaction of consumer demands. Company «TANDER» and its performance is analyzed
Virtuoso of prints, Mikhail Matorin, is undeservedly
forgotten today both by ordinary spectators and by
professional art critics. Twenty-five years of fruitful
work of the artist have made a great contribution into
the development of the domestic drawing. The album
of linoleum prints called "Vyborg", created as a result
of his staying on the finnish front in june 1944, takes
up a special place in his creative work. Vyborg has
attracted Matorin by the originality of its northern
architectural landscape and the severe beauty of forms.
The town was empty; it was left by Finnish residents.
Bright sunny days of June with white nights even more
emphasized the epic expressiveness of architectural
ensembles of the city. Language of Matorin’s linocuts
is sharp, clear and emotional. Sonority of strokes and
rhythm of lines are in harmony with the noble colors.
Matorin’s prints were made on the basis of front-line
sketches. The color linocut printmaker used up to 12
boards, achieving the effect of real painting. Matorin’s
engravings are remarkable for its special harmony of
tones, terseness of colours. This article is aimed at the
introduction into the scientific usage of russian artcriticism
new unique artistic and history- cultural
material, revealing features of creativity and way of
life of the engraver, M.V.Matorin. The author for the
first time in Russian art-criticism examines and gives
an appreciation of the album of linoleum prints
"Vyborg" (1944), which is a valuable documentary
material
The article is devoted to analysis of integrated industrial systems activity and creation of production line model of integrated grain-processing industrial system. The scheme of material-financial streams in the integrated industrial system of wheat grain production and processing is offered.
The article is devoted to creation of production line model of integrated grain-processing industrial system and the scheme of material-financial streams in the integrated industrial system of wheat grain production and processing is offered.
In the article, general question of material stimulation
of workers are considered. There are given the
definitions of concepts "interest", "motive",
"motivation", "stimulus", "material stimulation",
shown the main problems that are related to the
motivation of workers and employers, whose solution
is closely related to the successful, realization of the
program for the development of the agro-industrial
complex. The main reason for the shortage of labour in
agriculture is a low level of wages that does not meet
the needs of the population. Forms and wage systems
in agriculture are justified by the features of
agricultural production, payments in kind are applied.
In connection with the policy of import substitution
carried out by the state, the out flow labour from rural
areals hoes decreased. To increase the efficiency of
agricultural production it is necessary to carry act
various measures including on stimulating workers of
the agrarian sphere. It is expedient to divide wages into
the main and additional parts while the guaranteed and
variable share varies depending on the quality of
labour. The use of new incentives for labour activity
would make it possible to build a more effective labour
incentive system with the use of which the employee
will be an interested commodity producer, the owner of
the products and resources
The article contains the species composition of the four families of soil Coleoptera (ground beetles, scarab, beetles, darkling) marked for different agricultural crops of the Republic of Dagestan