In the article the anglicisms of the print and e-text of the Russian mass-media are presented. A text of electronic publication is compared with a text in print media. The examples of anglicisms in the Russian mass-media are given
Differentiated approach under reading training
of specialized literature in foreign language with the aim to get necessary information and optimization of training process is considered in this article.
The article deals with the lexical and grammatical ways of term formation in the Yakut social and political terminology lexicon. The main attention is drawn to the productive affixes which form social and political terminology lexicon
In the articleб we have considered the external and internal beauty of a person from the position of aesthetic estimation. Here are given the examples from English and Russian literature
Verity as the basic criterion of argumentive sphere is
positioned in the article from the notion of its
relevance including discursive semantic number of
concepts. Integrative character of the problem at the
junction of logics, psychology and linguistics is
presented. Thus, according to theoretical colligation
interpretive abilities of components of the categorical
sphere of argumentation (knowledge, modality,
causality) are considered. It is possible to make a
conclusion that discursive character of argumentation
determines the actualization of the appropriate
strategies
The article gives a description of terms of relationship «аgа usа» (the male related group) and «ije usa» (the female related group) in Yakut. This work carries out the analysis of the existing points of view of the discussed terms, also it gives the review of their structure and discusses the distinctive features of each related group
Variability of future specialist foreign language training approaches with an account of non-linguistic profile specification is analyzed in given article. Great attention is paid to the necessity of humanitarian education for scientific – technical staff.
The article deals with media genres in Russian and
foreign journalism in the conditions of modern realia.
The researches of this sphere find some reasons,
caused by different approaches and criteria existing
in different language systems as in Russia, as in
abroad. The author of the article has been studying
scientists’ works to point out some definitions of
genres. In Anglo-American journalism genres have
the category of sub-genres, including news report, the
news interview, or the news headline. It is also
pointed out that with the development of new
information technologies many journalistic genres
loose its timeliness. They are sketch, satirical article,
editorial, press review, other (interview, comment,
essay) – in the contrary, increase its existence. New
genres are noted, among them are journalistic
investigation, confession, version, conversation, press
release. In spite of the variety of genres, theorists
note their irregularity and migration from one sphere
into another (lecture, debates, cross examination).
Among all, there are new genres such as Rapinfo –
news in patter and fatics which helps to contact with
reader, forge and boost links with audience
In the article, we reveal the linguistic and
culturological value of the best-known and popular
reality of traditional culture of the yakut people called
сhoron. It exposed the value of choron in spiritual
consciousness of people as the ethno cultural
phenomenon, it resulted the interpretation of the wellknown
names of choron varieties and names of some
patterns
Prelusive, active and retrospective psychological analyses, which are necessary to improve academic process, are considered in the article. Pedagogical
work lodges serious demands to the teacher’s person, to his mental features. Peculiarity of a language teaching influences the pedagogical quality of a teacher and mental components of students’ adoption.