Scientific Journal of KubSAU

Polythematic online scientific journal
of Kuban State Agrarian University
ISSN 1990-4665
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791 kb

MODERN CURRENCIES COMPETITION: STRUGGLING FOR DOMINATION

abstract 1201606009 issue 120 pp. 173 – 187 30.06.2016 ru 577
The article deals with competition issues between modern currencies for domination on international financial markets. Historical background of world currencies and the reasons for development and becoming dominants nowadays are analyzed. Author’s reasoning and data analysis of several currencies place in the global exchange system are given. Process of defining a currency as «reserve» is analyzed. Economic essence of SDR and Wocu is concerned. Dynamics of international savings in foreign currency reserves and share of external loans in foreign currency are analyzed in the article. Data of the survey made by A&O Research about currency domination is examined, competitiveness assessment of modern currencies is summarized
123 kb

THE EVALUATION OF HUMAN CAPITAL WITH THE HELP OF THE COMPANY’S POTENTIAL EVALUATION

abstract 1201606011 issue 120 pp. 200 – 208 30.06.2016 ru 270
Strategically significant dealings of business entities’ amalgamation and absorption are revised in the article. We have listed the methods and the information supply of the evaluation of the business entity’s potential and the evaluation of potential increment of a business entity as a result of integration
382 kb

THE AUTOMATED SUBSYSTEM FOR PLANNING BUDGET OF INCOMES FOR THE STAVROPOL BRANCH OF PJSC "ROSTELECOM” COMPANY

abstract 1201606012 issue 120 pp. 209 – 222 30.06.2016 ru 548
The article describes the structure and the example of using automated subsystems, which can be used in telecommunication companies for the most efficient process of automation of office staff related to budget planning, which includes monitoring and planning of incomes, earned whereby customers of various branches and segments. After analyzing the business processes of the research object - groups of operational planning of the Stavropol branch, as well as the evaluation of existing approaches to solving the problem of income planning, it was concluded that it’s necessary to develop an automated subsystem. According to the instructions of the corporate center, while planning the budget, the staff must use a technique of planning and control of budget revenues, implying a partition total planned revenue for each branch income from different segments, followed by separation of each group income by services and articles, as well as a formulation of the work plans for managers who deals with large and small customers. The results can also be used to make recommendations on the formulation of individual plans for sale-managers, on further areas of cooperation with customers, the MRB and the CC based on the analysis and evaluation of divisions of the organization’s KPI
412 kb

THE AUTOMATED SUBSYSTEM FOR ADVERTISING BUDGET PLANNING

abstract 1201606013 issue 120 pp. 223 – 238 30.06.2016 ru 474
The article describes the structure, the algorithm and the example of using of an automated subsystem for advertising campaign budget planning. This subsystem enables automated distribution of funds allocated for the advertising budget, by types and items of promotional activities, taking into account the effectiveness of a particular kind of advertising, as well as the seasonal changes on individual expenses items. The article substantiates the relevance and the need for the development and testing of the subsystem described by the example of "Kairos" Ltd
165 kb

FORECASTING CAPACITY FOR A SMALL BUSINESS PRODUCTS MARKET

abstract 1201606015 issue 120 pp. 253 – 264 30.06.2016 ru 454
The problem of determining the correct potential market size for commodity products produced by small businesses is a subject of a great importance, as the excess of unsold products become a source of loss and default of management. Sales of produced agricultural and food produce for subjects of small business is crucial and, therefore, is a subject of increased interest. The author notes that today the main thing is not to produce products, but to effectively realize what is being produced. For this reason, for manufacturers of products, the correct prediction of production volumes given the potential market size is a problem of current interest. For more accurate results, the author recommends dividing the consumer groups of the population depending on the level of food consumption. To achieve that, it is suggested to divide consumers’ social, specific, and other characteristics. These essential features are accounted by the instrumentation panel surveys. The proposed approach with the right content recommended formula allows to define and model the volumes of agricultural products, which the market is able to absorb; to plan specific levels of production of subjects of small farms, the volume of product offerings that will find buyers, what will significantly reduce the risks of losses and occurrence of illiquid stocks
170 kb

THE CHARACTERISTICS AND THE TRENDS OF DEVELOPMENT OF THE REGIONAL HOUSING MARKET

abstract 1201606016 issue 120 pp. 265 – 281 30.06.2016 ru 1066
It is proposed to differentiate the housing by the various qualifying characteristics, including ways of conducting transactions on the primary and secondary markets, organized and unorganized; in and out of the exchange markets. The signs of the functional purpose of the housing market are systematized, the composition of market participants are detailed. The author provides the statistical information on the key participants in the regional housing market, and the main investors in this market, indicating areas of interest. As investors, in the local housing market are considered: the organs of management of state property, municipal property, civil persons, legal entity, organizations, physical and legal foreign persons, and other participants in housing projects. It is noted that in practice, the greatest distribution was achieved by the following forms of participation in the construction: equity, the issuance of securities to attract investors, banking and mortgage lending. Than, this practices are analyzed, and the advantages of each of these systems are systematized. There is also a system of performance indicators of the regional housing market, consisting of three groups: volumes of housing construction, the cost and availability of housing. For the third group, it is proposed to add the housing affordability index for which the method of its calculation is shown. The simplicity of the recommended approach allows to carry out operative calculations in the practice of construction with determination of affordability of housing for certain categories of population based on its income, at all regional housing markets. The economic essence of this indicator characterizes the ratio of the market price of housing and the income level of the population. The retrospective and prospective trends of development of regional housing policy are shown
165 kb

PROBLEMS OF CONSTRUCTION OF A SMALL BUSINESS SALES SYSTEM

abstract 1201606017 issue 120 pp. 282 – 294 30.06.2016 ru 351
Availability of selling channels is the key to further successful development of subjects of small agrarian farms. Today, the share of large chain retailers continues to grow, breaking the 25% bar of all retail sales, and the share of agricultural markets and fairs reduced by reason of redundancy for the control and regulation of trade. Recent monitoring revealed that prices of cabbage, carrots, tomatoes, potatoes, onions, and beets at agricultural fairs were 15-20% lower than in stores. So, if to destroy small market infrastructure, the peasant farm, personal subsidiary and other small agricultural production, provision of their products to local farm markets just dies. However, agricultural markets are waiting for bad changes – they will be obliged to work only indoor, in permanent buildings. Agricultural markets, which can not cope with the implementation of the new law, will be forced to close, to withdraw from the market. The authors predict that the closing of small markets will lead to a rise in price of foods on the average on 15% and believe the decision of postponing the implementation of the law to 2010 is correct, including transferring territorial authorities the right to carry agricultural markets in capital structures, allocation to mobile trading in a separate category with a simplified procedure of regulation, and making transparent and unified principles of regulation of non-stationary trade
178 kb

ANALYSIS OF FAVORABLE CONDITIONS FOR THE DEVELOPMENT OF ENTREPRENEURIAL AREAS IN THE RUSSIAN FEDERATION REGIONS

abstract 1201606023 issue 120 pp. 353 – 364 30.06.2016 ru 458
The article touches upon the issue of identifying patterns of the entrepreneurial sphere development in the Russian Federation regions. The following areas of business activity, leading in terms of the turnover of small businesses, were analyzed in the study: agriculture; wholesale and retail trade; manufacturing. In order to identify the favorable conditions for the development of the studied entrepreneurial areas in the Russian Federation, the authors have developed an algorithm based on the methods of N.G. Zagoruiko and on the methods of reducing the dimension of attribute space. It was found, that the studied areas of entrepreneurial sphere do not interact much with each other, and the mechanisms of their professional communication are not developed sufficiently. A model in the form of decision rules of favorable conditions for the enterprises functioning in the entrepreneurial sphere of Russian regions was created with the use of the author's algorithm. The study revealed that agriculture is mainly influenced by the climate, the population of the region, the number of small businesses, the land area of the region, and investment in fixed assets. Wholesale and retail trade are influenced by the standard of living of the population, the land area of the region, and the number of small businesses. The manufacturing industry is influenced by the number of small enterprises, the standard of living of the population, investment in fixed assets, and the land area of the region. The basis of the created model and the revealed consisted patterns can be used to form an effective governmental policy of the development of entrepreneurial sphere in the Russian Federation regions
138 kb

ANALYSIS OF ECONOMIC EFFICIENCY OF FUNCTIONING OF MUNICIPAL MEDICAL INSTITUTIONS IN MODERN CONDITIONS

abstract 1201606031 issue 120 pp. 466 – 477 30.06.2016 ru 395
This work is devoted to the analysis of economic efficiency of municipal medical institutions in modern conditions. Health care is one of the dominant sectors of the social sphere. The quality of medical services provided to the population is a key criterion for social and economic development of society, so the theme chosen is very relevant in our day. Currently there are problems with the efficiency of healthcare institutions. Unmet need of the population in the quality of medical services, says the need for its development and improvement
136 kb

EFFICIENCY IMPROVEMENT IN THE NATIONAL RICE BREEDING AND SEED PRODUCTION

abstract 1201606036 issue 120 pp. 527 – 536 30.06.2016 ru 389
The article reviews economic aspects of efficiency improvement of the national breeding capacity in rice growing. It is noted that there are no foreign rice varieties in the RF State Register of Breeding Achievements approved for use. However, only 2 - 3 leading rice varieties cover more than half of the rice acreage and thus reducing the efficiency of the existing varieties potential of the economic sub-sector. The critical importance of breeding and the wide-spread introduction into production of rice varieties resistant to disease is highlighted. The cyclic and growing occurrence frequency of blast as the most harmful disease of rice is shown. The data are provided on the increase of the annual cost of the rice crop and fungicide treatment and reduced yields of different varieties of rice during epiphytoties. A refined formula is proposed for calculating the annual economic effect of the introduction of new rice varieties. The formula takes into account changes in yield components, grain quality, the cost of breeding and introduction of new varieties, as well as the potential cost savings due to rice resistance to blast. The seeds of domestic long-grain rice varieties and exclusive varieties resistant to blast are available for the Russian market. For a wider introduction into production of all local bred rice varieties, it is necessary to actively develop seed production, improve market research as well as the management efficiency in plant breeding and seed production
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