Scientific Journal of KubSAU

Polythematic online scientific journal
of Kuban State Agrarian University
ISSN 1990-4665
AGRIS logo UlrichsWeb logo DOAJ logo
Search by author's name Search by title
Sort by: Date Title Views
434 kb

STATUS AND PROSPECTS OF DEVELOPMENT OF THE TOURISM INDUSTRY IN THE KRASNODAR REGION

abstract 1091505028 issue 109 pp. 487 – 499 29.05.2015 ru 1139
The state of tourism in the Krasnodar region was analyzed and the perspectives of its development were given in the article. Actuality of the research is determined by the condition of growing globalization where the world tourism industry is the priority interest and great perspectives for Krasnodar region. However, the potential of the tourism sector development is not completely used in Krasnodar region. Points of growth in the tourism industry of the Krasnodar region are the various recreational centers, which have the status of resorts. The highest stage of a recreational center development is resort agglomeration. There is Krasnodar region; there is only one resort agglomeration - Greater Sochi – in Krasnodar region. In this regard, the particular interest is the analysis of the tourism development in the city of Sochi. The analysis of Sochi’s tourism sector showed that the resort annually receives at the average about 4 million tourists, there is no significant reduction in the number of rooms of collective accommodation facilities, but in spite of that the industry revenues are about 10 billion rubles. The analysis showed that there are preconditions for the further development of tourism in the city of Sochi, which are associated with the creation of new enterprises of the entertainment industry, the improvement of health-care systems and the introduction of non-standard rest scenarios
180 kb

DEVELOPMENT OF INTEGRATION PROCESSES IN THE DAIRY SUBCOMPLEX OF AGRIBUSINESS

abstract 1091505030 issue 109 pp. 512 – 527 29.05.2015 ru 880
The article has revealed an interconnection between the volume of agricultural production and its efficiency in general, as well as between the volume and efficiency of milk production in particular. The authors have also marked reasons of agricultural integration both abroad and in Russia, highlighted the main factors that influence integration processes in diary subcomplex and criteria of their effectiveness assessment. The authors have studied the influence of specialization and concentration level of milk on the economic efficiency of production and sale of raw milk; confirmed the existence of direct dependence between the level of production concentration and the volume of material incentives for operators of machine milking; fulfilled classification of integrated structures on the main criteria; they have made an economic-mathematical model of the influence of factors on the selling price of milk, based on regression analysis; justified the assertion of the distortion of the law of supply and demand in the conditions of monopolization of raw milk market, which is manifested in direct relationship between sales volumes and selling prices; found a statistically significant effect of milk quality on the price, the level of concentration of its production, dairy livestock industry specialization and volume of served livestock
175 kb

ANALYSIS OF THE ARCHITECTURE OF A HEALTH CENTRE: SWOT ANALYSIS

abstract 1091505031 issue 109 pp. 528 – 540 29.05.2015 ru 1147
The article conducts a SWOT analysis of medical center. This is the first stage of the method of system analysis of enterprise architecture. According to the method of analysis we have identified strengths, weaknesses, opportunities and threats. We have evaluated opportunities, threats, strengths and weaknesses. Calculated the resulting matrix of the SWOT analysis. The calculations were performed using the software product "extended SWOT matrix 1.0". Conclusions and recommendations for the use of the strengths of the organization to overcome the possible threats were given for the use of opportunities to strengthen the weaknesses of the organization, namely the organization needs to develop a strategy that allows you to use factors such as the availability of electronic patient card and the electronic schedule of the doctors at the center for threat neutralization "of the Deterioration of service quality". That is, clients must be satisfied in the future by the lack of delay in the issue of an appointment and receive a personal card. However, only one SWOT analysis is sufficient to build accurate conclusions and business decisions, and it is therefore necessary to use such methods of analysis, ABC analysis, and analysis of competition porter and segmentation of the consumer market
143 kb

СADASTRAL ASSESSMENT OF NEWLY FORMED AGRICULTURAL LANDS

abstract 1091505035 issue 109 pp. 585 – 596 29.05.2015 ru 1157
State cadastral assessment of agricultural lands conducts to determine their cadastral cost. Its results affect the interests of all land relation subjects. The main scope of the cadastral cost of lands’ use is creation of the basis for the taxation of lands. At present time, the newly formed cadastral assessment of lands is regulated by the methodological guidelines approved by the Economic Development and Trade Ministry of the Russian Federation on 12.08.2006, N 222. According to these methodological guidelines the newly formed cadastral assessment of lands is determined by multiplying the average cost for the municipal district of specific index of cadastral cost of agricultural lands in the area. The current procedure of determination of cadastral cost of the newly formed agricultural lands is considered inadequate. The best option will be the determination of their cost taking into account the individual characteristics of each particular land plot in a particular cadastral quarter. The soil surface quality influence on the cadastral cost of agricultural lands is considered by the example of three land plots, formed at the expense of unclaimed land shares and located in the municipalities of the Krasnodar Region: Dinskoy, Mostovskoy and Tikhoretsk districts
137 kb

ECONOMIC ISSUES OF BRANCH PRODUCTION

abstract 1091505038 issue 109 pp. 624 – 635 29.05.2015 ru 1167
The article deals with topical questions of economy industry production of rice grain. The need for improving the business efficiency of rice today is dictated by political and economic sanctions, the needs of our society in full substitution of this important product. State stimulation of rice development today is carried out through a complex of economic and administrative activities. The economic measures of the state include: price control on rice price and processing products, support of agricultural producers’ incomes, leasing involving the state, marketing of products, and infrastructure development of the grain market. The system of public administrative measures also includes standardization and certification of grain products, control quality of grain and products of its processing, the quarantine protection, licensing activities organizations, and mandatory statistical account of the rice market. These measures are intended to ensure equal conditions of competition between local and imported rice, to spur investment and expansion of domestic production, increase profitability of rice, allowing the rice enterprises to carry out expensive irrigation systems repairs and capital inputs in lot lend. The article suggests that rice branch industry remains competitive and with abolition of import customs barriers within frameworks WTO. It is necessary to invest more heavily in infrastructure with the aim of improving business efficiency of rice
236 kb

APPLICATION OF METHODS OF NETWORK PLANNING AND MANAGEMENT IN AGRICULTURAL PRODUCTION

abstract 1091505039 issue 109 pp. 636 – 648 29.05.2015 ru 1157
The article is devoted to searches of the methods of planning of difficult processes which are most productive and promote creation of absolutely new ways of network planning and management. In the 60th of the XX century works on development of network planning started arising in Russia. They began to be applied in construction and scientific development, and further in other areas of a national economy. Network planning and management on modeling of process by means of the network schedule is organized. It is a set of calculation methods of organized and control actions of planning. For the solution of a task it is necessary to carry out quite large number of various works. In our article we want to study methods of application of network planning on the example of field works of the company called "Zarya". To make the plan of works on implementation of the field works consisting of ten separate researches and operations it is necessary to describe it by means of mathematical model. Such means of the description of projects is the network model. In the article the technique of creation of the network plan of crops of winter wheat of Zarya company is offered. The system of calculation of probability of timely performance of work is given
685 kb

THE ECONOMIC SUBSTANTIATION OF THE TIMING OF MECHANIZED OPERATIONS IN CROP PRODUCTION

abstract 1091505042 issue 109 pp. 676 – 689 29.05.2015 ru 776
In assessing the optimal composition of machine and tractor fleet nomenclature and quantitative composition of parks of technical means and some parameters of production technology are used as varying variables, leaving the timing of mechanized field work fixed. At the same time change the duration of mechanized operations in the most intense periods of the field season can significantly affect the amount of the basic means of mechanization as a part of machine and tractor fleet, the value of investments in its formation and operating costs. The article proposes a method of determining the composition of the machine and tractor fleet of agricultural organizations considered the "flexible" duration of the mechanized operations in field and based on the iterative adjustment of the results of the optimization of machine and tractor fleet by the criterion of the minimum difference between savings investment and value of crop losses. The realization of the algorithm described above will allow determining the optimal composition of machine and tractor fleet of agricultural organizations considering the possibility of changing the duration of mechanized operations in field in the most intense periods. At the same time the resulting calculations decision takes into account the compromise between the growth of production losses by increasing the duration of mechanized operations and a reduction in capital costs for the formation of the machine and tractor fleet
275 kb

METHODS OF EVALUATION OF FINANCIAL EFFICIENCY OF HIGH-TECH PROJECTORIENTED COMPANIES

abstract 1091505044 issue 109 pp. 707 – 733 29.05.2015 ru 1203
The subject of the research is a complex of high-tech manufacturing companies integrated and functioning in the form of project-oriented companies that are complex dynamic systems with increased efficiency due to changes in its structure and functions, institutional adaptation or use of project management techniques and optimization. The article reveals peculiarities of assessment methods financial performance knowledge-based project-oriented businesses, the main of which is that companies consider their activities as separate independent projects, which have their cost centers and profit. The author's solution to the problem of choosing the optimal investment project among several possible within the framework of the investment program or portfolio of projects, which can be mutually independent of each other, or mutually interdependent. The aim of the work is to study the possibilities and prospects of organizational and economic mechanisms for the use of project campaign for the effective management of knowledge-based enterprises that will quickly adopt new technologies and create optimal production structure. The results will be useful for the public authorities responsible for the development of high-tech industries as well as public and private companies wishing to profitably participate in the implementation of major innovative projects and programs. In the course of the study suggested methods for evaluating the effectiveness of high-tech project-oriented businesses, allowing them to identify the main advantages and disadvantages in meeting their specific production problems
229 kb

FROM OUTSOURCING TO THE FORMATION OF A NETWORK CORPORATIONS OF THE KNOWLEDGE ECONOMY

abstract 1091505059 issue 109 pp. 866 – 886 29.05.2015 ru 1038
This article deals with the analyze of outsourcing and its multi-dimensional transformation into network conglomerate, where their capitals "adapt" to each other to form a harmonious configuration of physical and intangible capital (kapitalograms).The development of modern business and appearance of new economic relations change fundamentally the form and content of outsourcing. This type of integration of economic relations resets the old form and gets new content, which is more consistent with the network form a corporation. The network form of association of the most valuable human, intangible and financial capital is a logical completion of development of outsourcing and supports the highest form of integration of economic entities. Network approach to fully implements the co-operative approach to corporate activities of the knowledge economy and provides concentration of physical and intangible capitals in a single network as kapitalograms adequate to network development strategy
461 kb

EXPERIENCE OF USE OF INTEGRATED MARKETING COMMUNICATIONS IN IMPLEMENTATION OF MEANS OF PLANT PROTECTION DURING RICE GROWING

abstract 1091505074 issue 109 pp. 1046 – 1063 29.05.2015 ru 939
The analysis of the development of the Russian market of means of plant protection was made. It was established that the companies-vendor of means of plant protection in Russia have a wide range of output products and extensive application areas. The leaders of the national market of products of plant protection among domestic and foreign manufacturers were identified. The condition of the production and the structure of the Russian market of rice in 2001-2013years were analyzed. The measures of government support provided for rice farmers by "program of state support of agricultural development and market’s regulation of agricultural products, raw materials and food for 2013-2020", were characterized. The analysis of the existing systems of protection of rice showed that the rice farmers have the potential of production to increase yields. Remedies for the seeds protection, controlling diseases (fungicides) and pests (insecticides) are used very rarely in the system of rice protection. A segmentation of the herbicide market in the Krasnodar region was made. The advantages of the new herbicide called "CITADEL 25" of the Singenta company, the world leader in the market of means of protection of plants, for increasing profitability of cultivation of rice were characterized. The reaction of clients to the price offer of the main herbicides for protection of rice was studied. By results of research the card of values of clients and their preferences was made. The experience of the “Singenta” company in use of the integrated marketing communications for change of values of producers of rice in the Russian Federation is given
.